Determining the factors that influence the purchase intention of South African consumers towards plant-based alternatives: The case of Fry's

Ramsuran, Rishen2026-06-022024https://iiespace.iie.ac.za/handle/123456789/985enMarketingPurchase behaviourBuying behaviourHealthEnvironmentDetermining the factors that influence the purchase intention of South African consumers towards plant-based alternatives: The case of Fry'sThesis