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Understanding the Effects that Greenwashing Brands Have on Consumers within Durban

Valjee, Neha (The IIE, 2020)

The growing demand for environmentally friendly products encourages many businesses to manufacture an increased amount of products with green characteristics and labelling, but not many of these have a substantial impact ...

The Role of Branding in SME Start-Ups Based in KwaZulu-Natal

Leisegang, Katherine Philippa (The IIE, 2020)

In the study of branding and the success of Small and Medium Enterprises (hereafter: SMEs), there exists limited research that considers the relationship between the two concepts. This is particularly in regard to South ...

An Explanatory Study of the Perception of the Importance of Soft Skills Development in Higher Education by Hospitality Students.

van der Merwe, Johan P (The IIE, 2020)

The development of Soft skills (generic skills) and Hard skills (academic skills) of students in hospitality through Higher Education (HE) is acknowledged to be both important in HE through research. Identifying specific ...

Exploring Lecturers' Perceptions on the Use of Inclusive Pedagogical Strategies in Higher Education Contexts: A Case Study of Lecturers at a Private Higher Education Institution in Johannesburg, South Africa

Chindomu, Rodwell (The IIE, 2020)

Inclusive pedagogy is often narrowly associated with increasing enrolment and access to education for “disadvantaged” groups. This study sought to explore the wider view, which holds that inclusive pedagogy transcends the ...

Assessing the Effectiveness of Tutorial Interventions on Student Academic Performance for Undergraduates in the Department of Public Administration at a University of Technology.

Sithole, Phillemon (The IIE, 2020)

The purpose of the study was to assess the effectiveness of tutorial interventions on student academic performance for undergraduates in the department of public administration at a university of technology. Student ...

Best Teaching Practices for Increasing Student Engagement in Large Classes Within the Faculty of Commerce

Naicker, Daphanie (The IIE, 2020)

With the increased access to education and massification of education in South Africa and internationally, this may adversely affect the participation and engagement of students in classes that seat between 50 to over 100 ...

A Study of the Use and Usability of an LMS (RCLearn): A Student Perspective

Zulu, Remaketse Francis (The IIE, 2020)

The problem identified for this research is that private education provider’s students are not using an LMS effectively, not completing their activities and not engaging fully with the system. The problem was identified ...

An Analysis of the Academic Learning Challenges Faced by First Year Students in a Durban Private Higher Education Institution

Razack, Fathima (The IIE, 2020)

This study makes visible the experiences of students transitioning to higher education from high school and previously marginalised backgrounds in South Africa. The structure of South African higher education institutions ...

The Relationship Between Taking Maths Literacy at School and a Student's Ability to do Accounting at Tertiary Level

Carvalho, Carmen (The IIE, 2020)

Does the Mathematics Literacy content taught at school adequately prepare students to achieve success in accounting at tertiary level? More specifically, did taking Maths Literacy at school make students doubt their ability ...

Language of Teaching and Learning (LoLT) as a Barrier to Learning Mathematics: Impact on Mathematics Students in Higher Education

Dhlamini, Semakaleng (The IIE, 2020)

Language is a barrier that hinders learning Mathematics in most schools in South African and thus may result in a lower throughput rate at most High Schools in South Africa. This is because students in most schools are ...

Emergency Remote Learning in the Times Of Covid: A Higher Education Innovation Strategy

Mooney, G; Duma, M; Faloye, S; Van Wyk, B (Academic Conferences and Publishing International Ltd., 2020)

Innovation in a time of crisis is not a new concept. Natural disasters and pandemics through the ages have continued to necessitate emergency adjustments on many levels, including education. Globally, the outbreaks of the ...

An Exploratory Study on the Influence of Student- centered Teaching Methods on Student Motivation Towards Education

Julies, Auldrin (The IIE, 2020)

Change is a constant within the educational process with the ever-evolving design of subject matter, change in the dynamics within classrooms, and changes within teaching strategies implemented by educators (Hansen & ...

Teaching and Learning Approach: A Comparison between Traditional and a Flipped Classroom methods will Enhance Student Behavious, Independent Learning, Promote Student Engagement and Significant Learning.

Visagie, Lorinda (The IIE, 2020)

Abstract: Field research was completed on a traditional and a flipped classroom. The reason for conducting this research was to establish why the first-year students within the higher certificate fitness and coaching ...

The antecedents of brand loyalty that lead to re-purchase intention in the South African sports and fitness apparel industry

Oloruntoba, Morenike (The IIE, 2020)

The fitness industry is set to grow rapidly and e worth 50.43 million USD by 2023. This suggests that the businesses supporting the industry such as its apparel is set to grow as well. However, due to its massive and ...

An exploration of the interior design process focusing on the intrusion of Biophilic Design in the interiors of a healthcare facility to promote patient wellbeing: A case study.

FILIPE, EDLASIA SAVIA MAVOVA (The IIE, 2020)

The design process of the healthcare facility is a very complex process, which focuses on the wellbeing of the patient and staff member. Numerous research shows that contact with the natural environment helps in the ...

Analysis in how user experience influences consumer attitude towards VR as a communication medium

Pavic, Sandra (The IIE, 2020)

The digitalisation of communication is a progressing phenomenon being reflected by the planning and execution of corporate marketing (Hajduk, 2017: 184). Technology is providing a level of immersion and experience that is ...

An exploration into the influence of branding on Consumer purchase behaviour towards athletic footwear brands in South Africa.

Grové, Jacomi (The IIE, 2020)

People do sports for pleasure, to improved health and for stress relieve. There has been a dramatic increase in youth enthusiasm to be active. A myriad of people own sneakers; hence, this market is predicted to grow at ...

Adaptive reuse as a conduit for regenerative & human-centred design in Johannesburg

Simpson, Tanya (The IIE, 2020)

The residents of Johannesburg are facing actual real issues of housing shortages and a surplus of abandoned buildings in the CBD; many residents are living in poor conditions without necessities. This wicked problem has ...

An exploration of the use of artificial intelligence in graphic design.

Hashemieh, Sama (The IIE, 2020)

Graphic design industry currently faces an impact from new technologies such as artificial intelligence design tools. It is well-established that artificial intelligence as an innovative tool could improve many business ...

A DESCRIPTIVE STUDY ON CONSUMER ATTITUDE TOWARDS GREEN ADVERTISING INFLUENCING PURCHASE INTENT OF SUSTAINABLE FMCGS

Jonker, Jacolene (The IIE, 2020)

A heightened level of consumer consciousness, with regards to consumption habits, have led to greater sustainable purchase intents. With sustainable purchases on the rise, green advertising sets out to inform consumers ...

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