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Showing 10 out of a total of 21 results for collection: Research Reports: Vega School of Brand Leadership. (0.02 seconds)

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The Remix: The Influence of Hip Hop Culture on Brand Identities in Johannesburg from 2012 to 2015

Modiko, Keabetswe (The IIE, 2015)
Analyzing the Narrative in the Game of Motlotlo to Better Understand the Relationship that Customers have with Product Brands

Makhafola, Kelebogile (The IIE, 2015)
Analysing the Impact of Internal Branding on Employee Engagement in the Permanent Recruitment Industry within the Social Exchange Framework

Mwenje, Filda (The IIE, 2015)
Banks and their Physical Space: How Design can Enhance Traditional Banking Brands.

Johnson, Tammeryn, T (The IIE, 2015)
A Comparative Study Between Native Advertising and Display Advertising on CNBCAFRICA.COM

Boshoff, Lieria (The IIE, 2015)
A qualitative study in Gauteng to investigate if CSR contributes to brands being top of mind awareness to consumers’ and how this affects buying behaviours.

Madondo, Nokuthula (The IIE, 2015)
Big Brands Need Big Data: Investigating How Major Retail Brands in South Africa Use Consumer Data to Shape Consumer-brand Engagement.

Mutendadzmera, Tare (The IIE, 2015)
To Analyse the Perceived Attitude of Bankmed Medical Scheme Members, Age 18-30 Years, Toward the Medical Aid within the Framework of the Censydiam Model.

Bam, Michelle (The IIE, 2015)
The Consume-Brand Relationship: Understanding Consumer Behaviour and Reaction to Brand Transgression.

Heydenrych, Luke, A (The IIE, 2015)
The Psychological Impacts of Instagram on Young South African Adults' Self-esteem.

Hene, Yandisa (The IIE, 2015)

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