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The Importance of Brand Identity for Environmental Conservation Brands

Killian, Sarah (The IIE, 2015)
Claiming Back our Chickens: Chicken crisis should not dampen the spirits of our South African Heritage Brands

Stone, Ashleigh (The IIE, 2017)
The Potential Impact of a Ban on Alcohol Advertisement on the Consumption of Alcoholic Beverages

Parkhouse, Richard Fabian (The IIE, 2016)
Collective case study on healthy brand building: A qualitative investigation of brand building methods used by entrepreneurial ventures in Cape Town.

Levene, Sara (The IIE, 2016)
The Role of Personal Narratives in City Branding

Vos, Jesse, Navarre (The IIE, 2016)
Describing the Customers’ Perception of Unilever’s Dualithic Approach has had on its Sub-Brands’ Brand Equity

Twiddy, Jayd, Lynne (The IIE, 2017)
A research study to determine required brand building aspects in Cape Town’s cosmetics industry, with specific reference to brand loyalty amongst urban women

Tonkin, Madison (The IIE, 2016)
The Silent Brand Killer: The Risk Of Brand Dilution On Established Brands

Woker, Samantha (The IIE, 2017)
The Effect of Web Design on Brand Building According to the Brand Identity Model.

Human, Ernest (The IIE, 2015)
Music and its Relevance to Brand Personality amongst the Female Your Market

Makhuza, Ponatshego (The IIE, 2015)

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- Branding (59)
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