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Showing 10 out of a total of 17 results for collection: Research Reports: Vega School of Brand Leadership.
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Exploring the Communication Process between Architecture and Interior Design Departments within South African Architectural and Design Firms
Wagner, Abigail Renata
(
The IIE
,
2021
)
Exploring the students’ experience/perception of IEQ at a private higher education institution.
Arpin, Storm Hadley
(
The IIE
,
2021
)
A movement marketing exploration of Nike’s brand culture in creating memorable representations of motherhood within the sports athleisure industry.
Mogoba, Nkwaleng Lesego
(
The IIE
,
2021
)
Investigating the Brand Image of Dietary Supplement Brands: a case for Health-conscious South Africans
Lofthouse, Nicholas James
(
The IIE
,
2021
)
A qualitative study researching the perceived impacts of Biophilic Design on building occupant health and well-being within a corporate setting.
Middleton, Travis
(
The IIE
,
2021
)
A descriptive study of the Covid-19 vaccination governmental communications: The influence on consumers’ attitudes and purchase intent.
Louwrens, Brenna
(
The IIE
,
2021
)
Digitalisation and Sales: A study on the impact of online platforms on the retail sector
Majola, Mnqobi Kwanda
(
The IIE
,
2021
)
Brand heritage, perceived value and loyalty: An exploration of Woolworths Holdings Limited
Dale, Tiffiny
(
The IIE
,
2021
)
The effect of cause related marketing of female personal hygiene products on young females
Van Zyl, Katinka
(
The IIE
,
2021
)
A DESCRIPTIVE STUDY ON THE SATISFACTION OF LOYALTY PROGRAMS AND REPEAT PURCHASE BEHAVIOUR OF SOUTH AFRICAN YOUTH
Ramatlhape, Rebaone Bibi
(
The IIE
,
2021
)
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Author
Arpin, Storm Hadley (1)
Dale, Tiffiny (1)
Lofthouse, Nicholas James (1)
Louwrens, Brenna (1)
Luthuli, Nikiwe (1)
Magenuka, Mondli (1)
Majola, Mnqobi Kwanda (1)
Middleton, Travis (1)
Mogoba, Nkwaleng Lesego (1)
Mokuku, Limpho (1)
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Subject
Purchase intent (4)
Brand purpose (3)
Consumer education (3)
Purchasing behaviour (3)
Sustainability (3)
Brand loyalty (2)
Brand trust (2)
Consumer perception (2)
Customer behaviour (2)
Meaningful brands (2)
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Date Issued
2021 (17)
Has File(s)
Yes (17)