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Showing 5 out of a total of 5 results for collection: Research Reports: Vega School of Brand Leadership.
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Corporate Social Responsibility: a consumer perception towards fast fashion made in sweatshops by luxury apparel brands
Motala, Taskeen
(
The IIE
,
2018
)
An exploration of brand perception and brand identity in female luxury designer fashion
Carnie, Tyler
(
The IIE
,
2018
)
Exploring the influence of television advertising on the buying behaviour of the youth in South Africa
Keetse, Tebogo Mafori
(
The IIE
,
2018
)
Understanding the impact of "Day Zero" on the University of Cape Town's brand image through the possible decision of enrolled students leaving the university due to limited water resources
Pedro, Porschia Kim
(
The IIE
,
2018
)
Cape Town City Council’s communications during the 2017/2018 water crisis, and the impact on the brand image of the city
Piketh, Josh
(
The IIE
,
2018
)
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Author
Carnie, Tyler (1)
Keetse, Tebogo Mafori (1)
Motala, Taskeen (1)
Pedro, Porschia Kim (1)
Piketh, Josh (1)
Subject
Brand identity (5)
Consumer behaviour (5)
Brand image (3)
Buying behaviour (2)
Day Zero (2)
Fashion industry (2)
Advertising (1)
Agriculture (1)
Brand (1)
Brand awareness (1)
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Date Issued
2018 (5)
Has File(s)
Yes (5)