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A qualitative exploration of the influence of social media on South African parents

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dc.contributor.author Moonsamy, Alisha
dc.date.accessioned 2021-04-28T10:43:40Z
dc.date.available 2021-04-28T10:43:40Z
dc.date.issued 2020
dc.identifier.uri http://iiespace.iie.ac.za/handle/11622/430
dc.description.abstract Social media has gained popularity among parents in recent years, as either a form of entertainment or communication with other individuals. Use of social media has also shown to have influence’s on parenting; causing parental distraction, acting as a supportive community for parents, a way to help parents fulfil their household needs, and overall influencing the way parents’ parent. Findings from the conducted interviews indicated that social media does influence parents, with the relationship between social media usage aiding in more positive influences than negative. Findings provided insightful data to fill in the gap of literature pertaining to South African parents use of social media in a manner that facilitates positive influences and minimises negatives, such as monitoring time spent on social media. Further studies may be conducted in the future expanding on recommendations for South African parents. en_US
dc.language.iso en en_US
dc.publisher The IIE en_US
dc.subject Social media en_US
dc.subject Influence en_US
dc.subject Parents en_US
dc.subject South Africa en_US
dc.title A qualitative exploration of the influence of social media on South African parents en_US
dc.type Technical Report en_US


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